As one of the leading women in the automotive industry, Lisa Copeland knows a great deal on how to sell, sell, sell! When she was a manager at Fiat of Austin, Copeland and her team succeeded in selling 100 new Fiat 500s in one month, becoming the first Fiat retailer to do so. In 2015, her team won the “Walter P. Chrysler” Award for sales and service excellence, the FCA’s highest honor.
Continue reading for some tips on how to lead your business toward big sales like Copeland herself:
1. Be a Strong Leader
At the heart of every successful company is a strong leader who knows how to lead by example. They effectively manage employees and guide them in the right direction, thus building up their company. One of the fastest ways to build up your company is to provide excellent leadership. Be there to answer any questions and provide support to any employees who need it.
2. Place Customers at the Forefront
One determining factor of your company’s success will come directly from the consumers. This is why it is important to place them front and center and provide them with all the attention they need. Copeland advises businesses to generate new leads and marketing strategies as well as a 24/7/365 client attraction process to ensure a new stream of customers and an increase in revenue.
3. Sell Your Movement
When you work in sales, you are not only selling your product — you are also selling your movement. In other words, businesses need to make their voice heard and let the public know what they stand for. Copeland incorporates this into her speeches by inspiring her audience to get rid of their fears and make their voices heard once and for all. Once you sell your movement, you will reach more customers than you thought possible.
Book Lisa Copeland for Your Next Event
Along with her accomplishments in automotive sales, Copeland is also a best-selling author and owner of a consulting firm which aims to help people build successful businesses. Today, she shares her expertise with audiences all over the country as a powerful keynote speaker.
If you’re looking for someone to motivate your audience to make sales, become better leaders and build up their respective businesses, Lisa Copeland will be the perfect addition to your event! With her energizing tone and vibrant personality, Copeland is sure to motivate your audience to aim for success. If you are interested in booking Copeland for your event, please call 973-313-9800 or visit eaglestalentmanagement.com for more details.